Young Female Nigerian Entrepreneur Launched Her Own Brand
Tell me about yourself and your brand?
My
name is Salaam Maryam Oluwaseun. My brand name is Seisarl Deluxe.
Actually, Seisarl is my nickname. I’ve had that nickname since I was in
high school. I got it from the combination of a few letters of my real
name SE from Oluwaseun and SAL from Salaam.
So at first it was
SESAL but as time went by, I felt it was too plain . So, I tweaked it
and added a few letters to make SEISARL
Most people don’t know my real name. Even my mum calls me Seisarl
What is the inspiration behind the brand?
I wasn’t born with a silver spoon in my mouth. So, I only got to wear what I was given even if I didn’t like it.
When
I grew older, I saved up money for two months to buy my first cloth. It
was a blouse and it was new but it wasn’t expensive. I was so happy. I
remember I didn’t wear it but I kept staring at it for the first two
days after I bought it .
It
was then I said to myself that the feeling I had was what I would love
everyone else to have. I realized that price of the clothes didn’t
matter as much as how it made me feel.
So, I decided I’ll try as much as possible to give other people the opportunity to wear nice outfits without breaking the bank.
Have you always dreamt of having your own brand?
Yes Always ,Since I was young. It’s something I’ve always wanted to do.
What are your plans for the brand and what's in store in the future?
The
goal is QUALITY AND AFFORDABILITY. The plan is to continue providing
different trending fashion items at pocket friendly prices. I’d love to
open stores worldwide to make my products easily accessible. This brand
will definitely provide employment for people and also, help the less
privileged.
These are things I’ve always wanted to do.