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Monday, 28 January 2019
Will Kenyan Musicians Get More Airplay?
It is 2019 Kenyan musicians are still asking for more airplay from radio and television stations.For years Kenyan musicians have been asking to get more airplay.Musicians have protested in the streets years back and have even tried to get the government involved.But so far all their efforts have been in vain.As a musician airplay is a way to get exposure and earnings from one's craft.This is a real struggle for Kenyan musicians. Kenyan music seems to be more popular outside Kenya than in Kenya.Kenyans should nurture and take care of their own just like Nigeria did. Nigerian music is the most popular music in Africa because they started from home. Nigerian artists get alot of airplay and have stations that play strictly Nigerian music.
In Kenya with all the vernacular stations around it is a shock that Kenyan musicians are still not getting the airplay that they need. I think if we get one new television station and two new radio stations that will strictly be all about playing local content then this will be old news.If we can have so many vernacular stations why can't we have stations that strictly give local content airplay.This may be a solution because you can't force the existing channels to play only or mostly local content.We can just add a few more stations to cater to that. Afew stations have tried to do their best to give local music airplay but still Kenyan musicians are asking for more airplay.
Hopefully the issue of Kenyan musicians not getting enough support from local fans,the media,deejays and each other will someday be a thing of the past.It all begins at home.The industry need alot of mentorship and guidance.
Some people are saying the reason Kenyan music is not getting enough attention is because musicians who are not getting airplay need to pull up their socks.
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